Project Story: Shepherd, a global leader in casters and wheels, sought MarketinGear’s expertise to revitalize their product-focused website. As a company serving diverse industries, Shepherd needed a website that could seamlessly display their extensive catalog of casters and wheels while ensuring a smooth user experience for a wide range of B2B clients. Their previous website struggled to present technical product information in a user-friendly format, which resulted in a cumbersome shopping experience for their customers.
MarketinGear reimagined Shepherd’s digital presence by designing an intuitive, visually appealing website centered around their products. We emphasized ease of use by developing an advanced product detail page that provided detailed specifications, CAD models, and quoting options for each item. Additionally, we built a comprehensive search and filtering system, enabling users to quickly find the exact caster or wheel they needed. With a responsive design and improved navigation, the new site offered a seamless experience, allowing Shepherd’s clients to efficiently browse, compare, and request quotes.